Home Hardware to sponsor Canada Cup (CCA)

One of curling’s most prestigious events will have a new title sponsor, it was announced today by the Canadian Curling Association.

Home Hardware will be the title sponsor of the Canada Cup of Curling for the next three years. (Photo, CCA/Michael Burns)

Home Hardware, Canada’s largest dealer-owned home improvement retailer, will be the title sponsor of the Canada Cup of Curling, presented by Meridian Manufacturing, for the next three years, beginning with the 2014 event Dec. 3-7 at Encana Arena in Camrose, Alta. — the opening event of the 2014-15 Season of Champions.

The Home Hardware Canada Cup of Curling will feature 2014 Olympic gold-medallists Brad Jacobs of Sault Ste. Marie, Ont., and Jennifer Jones of Winnipeg, along with the Team Canada entries for the 2015 Tim Hortons Brier, presented by SecurTek, in Calgary — John Morris of Calgary — and the 2015 Scotties Tournament of Hearts in Moose Jaw, Sask. — Rachel Homan of Ottawa.

Click for full story at the CCA website.