Media Muscle: Media Training Workshop with Chris Dornan

MEDIA MUSCLE WITH CHRIS DORNAN
August 13, 2019 @ Royalty Centre 9:00 am – 12:00 noon

FINDING YOUR STORY, UNDERSTANDING THE IMPACTS, NAVIGATING FOR SUCCESS

Chris Dornan has come a long way from his days of play-by-play commentary of the games and exploits of his siblings and friends on a quiet cul-de-sac in Saskatoon, Saskatchewan, to becoming one of Canada’s most prolific sports PR consultants. The common thread? Storytelling. And creativity. Chris Dornan has provided media and public relations support over the last 20 years, specializing with many of Canada’s amateur and professional athletes and sport organizations.

Having represented Canada at seven Olympic and four Paralympic Games, along with countless major international events, Chris opened his own communications consulting company in 2008 — High-Performance Public Relations – where he provides communications support to Own the Podium along with five of Canada’s summer and winter sport organizations. He has played a key role in building brand and media opportunities for two of Prince Edward Island’s most successful athletes: Heather Moyse and Mark Arendz. In addition, Chris is also the media director for two of the PGA TOUR’s leading Champions Tour events: Insperity Invitational (The Woodlands, TX) and Shaw Charity Classic (Calgary).

A journalism graduate of Ryerson Polytechnic University in Toronto, Chris spent two years in a public relations agency with a client-base that included: Molson, Nike Canada; and Maple Leafs Sports and Entertainment before moving west to Calgary to take on the role of director of communications with the Calgary Olympic Development Association (now Winsport) for six years. Chris got his start in the industry with Golf Canada. He has also worked as a news reporter with CTV, and as a freelance writer for numerous magazines and newspapers across the country. Chris has done work for the Canadian Olympic Committee, Canadian Paralympic Committee, Alberta Government, WestJet, Edge Sport School, Canada Winter and Summer Games, Hockey Canada, Swimming Canada, and Haywood Securities.

He and his wife Lisa are raising two “Texadians” – born in Texas and now enjoying life as dual citizens – who have fallen in love with Prince Edward Island where they come to visit Chris’ PEI-born-and-bred mother’s family that still resides on the Island.

Media Muscle
Learn how to minimize any stress that may come working with the media.
Learn how to create messages and communicate through stories in a compelling way that delivers results.

This training is open to athletes, coaches, officials, and sport leaders.
Date: August 13, 2019
Time: 9:00 am – 12:00 noon
Location: Royalty Centre
Cost : $40/person
To register:
https://thelocker.coach.ca/event/registration/3560

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